Chautauqua County, NY News

The Value of Membership: Increased Profits


Date:  3/3/2013
Category:  Chamber News

Businesses today are all seeking a competitive edge.  They are actively looking for ways to increase sales and reduce costs, and the businesses that are members of the Chamber of Commerce already know the value of making connections that only the Chamber can provide.  Tools to increase profits create a substantial value for Chamber members. 
   The Shop Chautauqua County Gift Check program easily pumps more than $100,000 a year into our local economy.  Chamber Gift Checks can be redeemed only at Chamber member businesses.  In addition to keeping consumers’ spending local, gift checks help to increase marketing exposure for the businesses that participate. 
   Marketing and advertising opportunities through the Chamber mean that members have a built in audience.  By marketing directly to other like-minded business people, you reach a consumer base that understands the value of improving our community and is more likely to work to patronize local businesses.  You can sell your products or services directly to business decision makers by advertising through the Chamber’s online and print publications.
Member-to-Member discounts through the Chamber are now managed in the form of online coupons.  Members must log in to the Chamber’s members only web site to access these coupons, which can save up to 20% on selected products and services for your home or business.  Check out the Member-to-Member coupons through the Chamber’s online Business Directory and click the link for coupons and discounts.
   Discounted email marketing is also available for Chamber members, who can receive exclusive discounts of up to 25% through Constant Contact.  You can build your own email database, easily import it into Constant Contact, and send important messages to your customers – all done in an easy to use and attractive web-based format.  Online survey tools are available as well.  Additional discounts are available for Chamber members on Internet access, employer services, and training programs. 
   These are just a few of the ways that Chamber members can help to save money and increase their profits.  If you measure the inexpensive cost of joining, your return can be substantial.  If your business got just one more sale per month, or one more referral, the value could be tremendous.  To learn more, call the Chamber at 366-6200 or 484-1101.  Or you can join online.

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